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 POSITIONING INTERVIEW™
6 AREAS
POLARITY TRIANGLE
 USE CASES
FAQ
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USE CASES |
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CHAIRPERSON ON DEMAND |
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If a new CEO is introduced , the chairperson and the new CEO can be interviewed together.
Advantages:
- visible introduction and cooperation
- buy-in for the new CEO
- smooth transition
- reduces doubts and uncertainty
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The chairperson communicates the position of the board of directors in response to a bid .
Advantages:
- fast and direct
- one voice
- maximum global distribution
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Should a new to be elected board member not be available at the AGM for election, the POSITIONING INTERVIEW™ can be aired at the AGM instead.
Advantages:
- the audience knows who to elect
- more impact than a still picture
- elections go more smoothly
- reduces stress during preparations
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