Susanne Müller-Zantop homefeedbackcontact
recently seen
company
products
added value
tv + media
ceo message

01.10.06 (smz) - HOW CEOS COMMUNICATE IN DIFFICULT SITUATIONS

union representative of the city of Munich, where Siemens headquarters are located.
When two opposing parties comment on each other's move in the public it is wise not to make personal attacks but to describe the situation from a personal perspective ("an extremely dissatisfying situation", "there is no rationale for it that I can understand"). We do understand the public rage about Kleinfeld's comment, though. Is he really "concerned about this development"? The statement seems lame. Why did he give the last word to the union representatives? He might have said: "…I find it unproductive to call on us as the enemy at a time where we still can join forces to find a solution … I am open to talks with our union partners but I do not accept threats and personal attacks."
How to take responsibility for company tactics that proved to be wrong
H-P CEO Mark Hurd apologized last week for his company's use of alleged illegal tactics to find out about a possible leak to the press amongst their board of directors. On Sept. 22nd he characterized his company's behavior as a "rogue operation" and castigated investigators for being "so focused on finding the source of the leaks that they lost sight of the values of this company." Across the U.S. political spectrum, it is heard, a prodigous run of mea culpas can be heard, so Hurd's apology is in line with current thinking in the U.S. In Europe. soccer star Michael Ballack proved in mid-September that an apology calms down a difficult situation immediately. He was shown a red card in his first game as a new hire for Chelsea London in a top game of the UK premier league,
top legal noticeimprint